The Earth Needs a Helping Hand

Today, the 5^th June, is World Environment Day. This year focuses on the actionable steps toward land restoration, desertification and drought resilience. Unfortunately, unsustainable patterns of production and consumption has led to the degradation of over one-fifth of the Earth’s land¹.

At the heart of Perfect Potion is a deep and unwavering reverence for nature. We are innately passionate about enriching the beautiful planet we love and live in, and this deep care for the environment is heavily entwined in our ethos and values. In celebration of World Environment Day today, we wanted to share the steps we are taking as an eco-conscious company to reduce our footprint on the Earth in contribution to a more sustainable world for generations to come.

Perfect Potion is unique and fortunate in that we are able to design, manufacture and distribute all of our aromatherapy preparations under one roof (solar powered, may we add) in Brisbane, Australia. This alone means we are able to substantially reduce our carbon footprint. We have 294 solar panels that power our lab, manufacturing facility and Head Office and feed energy back into the grid. We are also compost-enthusiasts and compost our food waste to fuel our garden.

All ingredients in our products are sustainably sourced, and most are certified organic. While this is not only better for you, organic ingredients also enhance the health of the soil, plants, animals, and the planet as a whole. By sourcing quality, certified organic ingredients, we are also supporting local farmers and businesses, strengthening our community and economy.

By the time our beautiful products are delivered to you, they have been packaged, despatched and shipped using sustainable packaging. We even have a special cardboard crimper that allows us to repurpose cardboard boxes to be used as packing paper, replacing plastic bubble wrap. We continue to convert our product packaging to glass, aluminium and recycled cardboard and roll out refill stations for our products. We are working toward releasing a new initiative to encourage sustainable consumption regarding our refillable products!

All these actions contribute to change, to find out more about the steps we are taking toward a more sustainable future read about our EcoBiz partnership here.

Every small change makes a big difference, and we couldn’t be happier about our contributions to this beautiful planet. By truly embracing sustainable innovation and seeking out creative solutions, we have been able to further implement our values to help look after our oceans, animals and the planet as a whole, while creating natural products that support your wellbeing. We thank you for supporting us and our environmental initiatives to ensure we can continue to help you, and the earth, flourish.

For actionable steps to a sustainable future visit:

WORLD ENVIRONMENT DAY PRACTICAL GUIDE